Online Certificate Programme on
360° Digital Transformation
Sales and Marketing


Call Us: 958-292-8789


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New Delhi Institute of Management would like to invite you for the 4-Days Online Certificate Programme on 360° Digital Transformation of Sales & Marketing

This programme is specially curated for businesses to drive higher sales productivity and other performance gains through digital marketing. As business in the year 2020, there is a need to make a transformative shift which involves mastering multiple tools to generate distinctive and practical insights from digital sources as a starting point for your business to develop new contact strategies, streamline planning and execution processes, and upgrade internal capabilities.

If you’re an entrepreneur, investor, manager, or student, you need thoughtful approaches to navigate and win in this new environment.

We will guide you to master the data-driven agile-marketing approaches so that you are able to drive results quickly!

PROGRAMME OBJECTIVES

  • Guide Participants to use constructive customer insights to identify the right target audience
  • Help increase customer retention through the creation of digital channels for Branding
  • Showcase how to increase the number of leads that fit into the sales preference criteria
  • Guide participants on how to control pre-sales process to have better conversions
  • Help participants increase their brand loyalty by achieving customers delight
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PROGRAMME BENEFITS

  • Comprehending and utilising Real-Time Analytics
  • Analysing the Sales Funnel to generate more leads
  • Understanding In-page Analytics (Session Recording, Click Tracking, etc.)
  • Enhancing customer experience by leveraging digital platforms
  • Developing the capability to increase the lead quality by transforming digital strategies
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Who Should Enrol

  • B2B Business Owners
  • B2B Marketing Managers or Marketing Directors
  • Sales Managers or Directors
  • Public Relations (PR) Professionals
  • Business Development Managers and Directors
  • Senior Operations Managers and Directors
  • Entrepreneurs
  • Product Managers
  • Advertising Executives
  • Social Media Managers
  • Digital Marketing Enthusiasts
  • Students
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Programme Faculty

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Prof. Sonal Gulati

With more than 11 years of deep-rooted digital marketing experience, her areas of expertise are innovation in digital strategies, improving the ROI of digital campaigns…
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TOPICS TO BE COVERED

LinkedIn Advertising

Facebook Advertising

Email Marketing, Google (Forms, Docs, Sheets)

Digital Storytelling

Google Trends

Google Advertising

PROGRAMME INFORMATION